I had my first sight on this hoarding 20 days back.from that day on i watched it everyday when i cross Vastapur Lake.
When i first saw it ,my eyes were stuck with the up & down motion of the lights depicted in the form of music and i saw it from far away distance.and you know,my reaction was "what's the hell happening there".then showed it to my friend, walked a few steps then saw the Uninor's Logo.
Its very eye catchy and severs the purpose.i.e grabbing the attention and showing the functionality of the product/service.
superb idea man !!! What a way to grab buyers' attention.
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